Jeff Standley October 09, 2024
Some quick articles and videos on a few makers hitting the social media lottery. Easy tips and strategies you can apply to your business as well.
Lighting up online — Akron business owner uses TikTok to grow candle business
Akron Lights Candle Co. specializes in gourmet, all natural candles that are good enough to eat. Kimberly Ochsenbein started sharing her candle-making process on TikTok and found viral recognition.
www.news5cleveland.com/news/local-news/lighting-up-online-akron-business-owner-uses-tiktok-to-grow-candle-business
Although her content is outside of the maker space her tips and strategies still apply.
Local soap-making business goes viral on social media
“Just from the viral video, we were able to ship to Nebraska, Montana, Wyoming, Washington State, Connecticut, states that we’ve never actually been able to get before,” Small Business Owner Naomi Carter said.
www.wdbj7.com/2024/10/08/local-soap-making-business-goes-viral-social-media
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Social media is a gold mine for your business